Theo Asa II
Theo Asa II is a fashion campaign celebrating self-expression, friendship and city life. David led the concept and visual direction, turning a seasonal collection into an energetic story built for editorial, film and social channels.
Watch the Theo Asa campaign story
Client
Theo Asa
Services
Campaign Direction + Styling
Creative Contribution
[01]
Campaign Concept + Casting
[02]
Art Direction + Styling
[03]
Film + Social Content
Project Overview
Shot across familiar neighbourhood spaces, the campaign pairs documentary movement with polished styling. David directed casting, wardrobe, photography and the content toolkit, creating a flexible world that remained recognisable across every format.